The fast-food giant Burger King once drew criticism from another king - King Phillippe of Belgium. Set to open its first location in Belgium, Burger King launched an online publicity campaign that asked users "Who's the King?" and allowed them to vote for who they want to be their king: a cartoon version of the real Belgian King Phillipe or the fictional Burger King.
"Two kings, one single crown, who shall reign?" asked the website. Unfortunately, the mock election caught the attention of the Belgian royal family - and a spokesperson for the family noted its disapproval, stating that "since it is for commercial purposes, we would not have given our authorization." It appears that the royal family agrees with Burger King on at least one thing - there can be only one king.
My reflections on the Israelite obedience to God at Jericho put me in mind of this story. It can be easy to allow ourselves to be subject to any number of kings other than the one true 'King'. We should have no other kings before Him - there is only one true King!